Through a proven process of identifying your sales organization’s value message, target audience and goals then aligning your vision with marketing, your marketing becomes an extension of your sale’s team.
Whether your organization needs enhancements to existing marketing efforts or gaps filled to meet your sales’ needs, the result is exponential sales growth and explosive return on your marketing dollar investment.
Learn how companies like yours have accelerated growth and improved bottom line results when the sales vision is connected with marketing brain-power
I wasn’t convinced that marketing could integrate with the sales organization and deliver meaningful ROI until John started working with us. We went from siloed organizations where marketing provided deliverables that missed the mark to a partnership where marketing was vested in every opportunity and provided strategic deliverables that impacted our bottom line.
Mike Tilton, SVP Specialty and Retiree Solutions, Humana
John has an incredibly unique skillset. He’s able to take the complex and make it simple. In our first encounter, I challenged him to develop a communication campaign around a new client renewal program. He was able to apply unique creative solutions that got the attention of our target audience in a big way. Our partners were thrilled and the program was a huge success.
Mark Morgan, Former President, Anthem Blue Cross of California
I’ve never worked with anyone other than John who has the ability to convert the needs of the sales organization into a marketing strategy that brings real results.
Beth Albrecht, Senior Director, Consumer Marketing, Blue Shield of CaliforniaLatest Insights
